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Stephanie is back on the microphone to explain how you can create content that can attract your ideal clients and convert them into sales.

Great sales come down to good content creation and creating that trust factor from your audience quickly through pure organic marketing. It's really important to practice content writing because you can have a bomb product or service but if you don't know how to connect with your audience through your content, it will be hard to make a sale. Stephanie reminds us that outsourcing is always a good option, but if you can't afford to do such, here are a few things to bear in mind to help you do it on your own.

1. Your content must be:

EDUCATIONAL - It can be tips, tricks, or "How To" videos. This establishes the fact that you are an expert in your chosen niche of your business which will lead to your clients' trust.

INSPIRING - Share your story to your clients on how you became who you are at this point, or where you want to be. Let them...